OUR DYNAMIC APPROACH TO Salon SEO INCLUDES
- Keyword Research: We apply analytics, keyword tools and more than ten years of combined digital marketing experience to identify the best search targets.
- On-Page SEO: Our checklist of more than one hundred SEO factors will be applied to your salon’s site to enable maximum visibility and relevancy.
- Off-Page SEO: With ongoing citation placement, link building and industry outreach we will systematically improve your Salon company’s search relevance to boost and/or maintain rankings.
- Content Marketing Strategy: Every Salon website package includes a calculated content strategy to attract and generate the type of cases your Salon business needs to grow.
- Analytics & Reporting: With the power Google Analytics & personalized ranking reports, we know where your website’s traffic comes from, how long people are staying on your pages, your most popular web pages and more, every month.
our in-depth strategy brings results
Salon SEO services from Salon Marketing Gurus is a dynamic process that begins with an understanding of your goals for finding new clients. When our SEO experts have a full understanding of your goals, they’ll be able to conduct thorough keyword research to ensure your website’s optimization is targeted for relevant keywords that people actually use to search for the services you provide. It doesn’t help you to rank for search terms that no one is actually searching for. This is why it is especially important that we target your salon’s website toward a wide variety keywords that are based on actual search volume. If your website has great rankings for keywords that have high search volume on sites like Google, Bing or Yahoo, then you will have a better opportunity to reach those new clients.
the importance of working with a reputable seo firm
The number of online marketing companies that provide SEO for salons and local businesses grows every single day. That is why it is especially critical you’re aware that very few of these companies are actually doing quality work that gets results. The truth is that many salon SEO marketing agencies are using risky, unproven strategies that can result in your business’ website being penalized by Google, Bing and Yahoo! You could be paying good money and expect good results, but you could end up in worse shape than before. It’s unfortunate that the online marketing world has to combat these negative aspects of search engine optimization, but at Salon Marketing Gurus, we are working to show salon businesses everywhere the benefits of a properly optimized and well executed online marketing campaign.
On its own, Google uses over 200 known factors to determine search engine results page rankings, and only a few select Google engineers know all of these factors. Our savvy and experienced SEO team has spent years carefully researching and testing to reliably prove which factors of website development and design are critical to your business’ search rankings. When you work with Salon Marketing Gurus, you’ll see how our skill and organization serves to back up the results we have earned for clients nationwide.
a well-rounded approach to digital marketing
One thing you need to be aware of is that high visibility on Google, Bing and Yahoo does not guarantee new clients for your business. However, having high online search visibility for a salon like yours is critical to your success. It is still only one piece of the Internet marketing puzzle. There are several other critical elements that combine to create a comprehensive approach to online visibility. When applied properly, a custom website design, high quality content and a carefully monitored pay-per-click advertising campaign are all important tools that will propel your salon business towards success. All of these can be key factors when maximizing your website’s potential and converting visitors into appointment-setting clients.